I don’t know why but I’ve found KiD CuDi slightly annoying since my friend and I encountered him backstage with Kan Weezy (Kanye West) at a festival last summer..
Anyway he has not one but two videos out for his track “Pursuit Of Happiness” which was produced by electro duo Ratatat who have worked with the likes of Bjork and Animal Collective and also features MGMT on vocals.
Watch the original video here;
The constant champagne swirling and shot taking makes me want to jump on a plane straight back to NYC and head to the nearest bar. Also the strategic placement of Drake popping bottles only add to the intended glam feel.
There is sooo much alcohol in this video that I feel like they should have had one of those 'drink aware' notices scrolling along the bottom.
CuDi has however made another version of the video which hit the web a couple of days ago. I quite like it for the randomness and think it goes with the song more than the original.
Watch it here;
Musically I would say that the production and the chorus sung by MGMT are my favourite parts of the track, CuDi’s lyricism is just ok for me on this.
What do you think of the track, which video do you prefer?
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